Look at the picture above - what do you see? Some people see a young woman, some see an old woman, and a few people see both. How can this be? The picture is just data that different people process in different ways, resulting in different interpretations of the same image. Imagine a conversation between two individuals, one seeing only the young woman, and the other seeing only the old woman. Each must swear that the other is crazy in what they see. When someone helps them to see what the other is seeing, genuine understanding and breakthroughs occur. At EBM, our job is to help you to collect and manage data such that you and your customers share common perceptions from which you can build medical solutions that benefit patients.
The Founding Principle:
Do what is best for the patient and we all profit.

We believe:
That Evidence Based Marketing is the principle that the wants and needs of consumers are best met by those products and services that are supported by perceptions of the currently available evidence.

What we do:
We help you develop evidence based strategies and manage perception.

At EBM we integrate medical marketing, production and message transmission supporting your product throughout its lifecycle with continuity of messaging and people that results in greater market traction and markedly reduced time, effort and money expended on your end.

EBM represents a true blend of the words “medical” and “marketing”. Our team includes professionals with medical education and backgrounds; as health care professionals, we speak the language of your customers. On the business side, we have people with an intimate understanding of marketing effectively and credibly in the health care sector from pre-NOC to post-launch. On the production side, we have full service abilities to meet your output needs.

We believe that clinical experience with a product complements data obtained in clinical trials and helps demonstrate the true value of a product and the most appropriate clinical setting.  EBM brings deep knowledge of observational surveillance study design, implementation and management to assist you with successful phase IV and post-marketing study implementation. This experience, coupled with our intimate understanding of the nuances of marketing in the health care sector, provides your product with the best opportunity for successful uptake and adoption.  Please see our profiles and product offerings for more information on EBM or drop us a line at www.info@ebmconsulting.net


 
     
  Address
EBM Consulting
34 3420 South Millway Mississauga, Ontario
L5L 3V4


Phone
Office: 905-607-4201
Fax: 905-607-9234


e-mail info@ebmconsulting.net